SEO, or search engine optimization, can be an intimidating task, especially when you are trying to do it on an advanced level. There are many things that go into SEO – from link building and creating content that users want to read to keyword research and more – and it can be hard to manage it all. If you are looking for an advanced guide to SEO, this article will help you get started on your way to conquering search engine optimization!
We already covered the basic steps on how to start SEO for your website[Beginner SEO guide] in the previous post which included all the points which answer how to do on-page SEO. Here we will discuss some advanced ways on how to do SEO for your website regardless of the fact you are on Blogger or WordPress.
So, Let’s have a look now at the advanced SEO strategy for a new website
1. Analyze Competitors
The first step in starting an SEO campaign is analyzing your competitors’ sites which falls under off-page SEO techniques. This process is pretty straightforward, and you should already have a good sense of how to do it after conducting a competitive analysis during your marketing planning phase. Simply take each competitor’s site and answer some fundamental questions like:
What keywords are they ranking for?
Are they ranking on page one or buried deep in Google?
Which top-ranking pages are getting traffic from search?
Which ones are not?
Is there anything unique about their content that would help them rank better?
How often do they update their content, which pages receive updated content more frequently than others? Is their design focused on user experience or on stuffing as many keywords as possible into every sentence without regard for searcher intent (something bad)? Asking these kinds of questions will help you get a clear picture of how well your competition is doing and will give you ideas about what areas to target next. This will give you clear SEO strategies for new websites that you launched or will be launching.
Again for this task, you can use any of the tools mentioned like Semrush, Ubersuggest, Ahref.
2.Use Schema Type for SEO In WordPress
I don’t think any other blog/article has revealed this important & profitable SEO strategy before on the internet. One of your best bets for how to start search engine optimization is by using Schema Tags to specify the schema type of the page or post. It is the favourite form of structured data to search engines.
Essentially, they’re micro-markup tags that display data like people, places and organization names (including yours) on SERPs, so your website looks a lot more professional and trustworthy. Search engines also use them, which means a high likelihood of Google ranking you higher in SERPs.
The most profitable thing about this schema is that it will help you feature in google’s rich snippet in the SERPs. Blogging platforms like WordPress supports these schema type for SEO in WordPress. Using some SEO WordPress plugins like YoastSEO & Rankmath you can easily implement the schema for each post & page. With this SEO WordPress optimization, you can attract huge traffic to your site that too organically.
But if you don’t use WordPress you can always code them from scratch. It is nothing but a snippet of HTML tags describing what your article is all about.
Here’s leaving the links for you to implement schema using plugins:
How you can implement Schema in YoastSEO in WordPress.
How you can implement Schema in RankMath in WordPress.
3. Build Your Social Media Network
I can’t stress enough this underrated yet powerful website SEO strategy. Before you even begin looking at SEO, make sure you have a social media presence. You don’t have to have every social media platform under your belt, but it’s a good idea to set up accounts on Facebook, Twitter, and LinkedIn so that when people visit your website (which is more than likely via search) they can easily find you on those platforms. After setting up these profiles, start sharing content with relevant hashtags and participating in conversations; doing so will help build your audience.
You may like reading: The only hashtags hack for Instagram growth 2022
If you already have an active following on other social networks like Instagram or Pinterest, utilize them to promote your work as well! Building an audience ahead of time is an important SEO strategy because all too often new businesses create sites only to realize they don’t know how to attract visitors–or worse yet, their site doesn’t rank well at all. If you look at other points in this list you will find this is the best SEO strategy as you can make your social media presence before you even start a blog/website. So that when you make one, you’ll have your audience ready.
4. Promote your posts and content
Promoting content can be time-consuming, but it’s a must if you want to grow you need to have chalked out SEO plans for website beforehand. Fortunately, there are a number of ways to do so that are relatively easy and don’t require spending money. For example, getting others to share your posts is one of the best ways for others to find your content and get familiar with your brand. You could also invest in Facebook ads or create infographics that people can share via social media (these tend to go viral quickly). Or you can run an Instagram boost feature to promote your content.
This SEO website strategy might seem cost-prohibitive on small business sites, but they have a high potential payoff—and when done right, won’t cost you very much at all. At least try them once or twice—you may end up seeing better results than you would have hoped for otherwise!
You may like reading: 5 Best Gadgets Under 500 Rupees In Amazon
Bonus tip: These days Pinterest is growing in popularity amongst the blogging community. You can easily gain huge traffic if you are consistent on this platform. Just you need to create 2-3 pins a day and publish it at optimal times with a link back to your site.
5.Page speed
How fast your website loads is incredibly important because let’s face it, no one likes waiting. If a website takes more than three seconds to load (here in 2022), many visitors will leave before it even has a chance. Even if your site is super-duper awesome, people won’t stick around if they feel like they’re watching water boil. That said, there are various factors that can cause slow page speeds; we will cover some common culprits and solutions in our future post about how to fix slow WordPress sites.
Pagespeed is one of the very important factor and an essential strategy for SEO for ranking in Google SERPs. With good site loading speed (<3s), you’ll have an easier time getting discovered by search engines—especially Google—which helps drive more traffic to your site. Once you have an audience, use tools like Google Analytics to learn what type of content works best on your website so you can provide new value to those readers.
This is the most important SEO WordPress tip as people often complain about slow WordPress sites due to overuse of plugins, cheap hosting services, unsupported themes which brings their ranking down.
Amongst all the factors site speed is largely dependent on the hosting services you are using. If it can’t handle the load of huge traffic or often goes down, then your business would be heavily impacted. As a result, you will miss every opportunity to generate revenue out of your site.
You may like reading: What Is Web Hosting And How Web Hosting Works
We recommend using Bluehost for your site/blog for making the best out of your site/blog. Since 2005 Bluehost is being recommended by WordPress.org itself. It has the best uptime and offers a free domain, CDN, SSL certificate when you buy hosting from them. You should obviously give it a try with Bluehost from here instead of regretting later when your site will grow.
For page speed analysis you can use tools like
6.Backlink SEO strategy
What Is Link Building? While most people are familiar with search engine optimization (SEO), few of us know what link building is. This strategy for SEO is a way of increasing your website’s rankings by getting other websites to link back to yours. The more high-quality links you have pointing at your website, the higher it will rank in search engines. In fact, search engines use so many factors when determining which websites to rank highly that content and design are only two of them.
Backlinks—links from external sites—play an important role as well; here’s why: When someone clicks on a website link and lands on another site, Google tracks that click. If you have several good quality links coming from external sites, Google knows that those sites find your content valuable enough to be shared and displays your site higher in search results than if it had fewer or no external links pointing at it. Backlink SEO strategy. Do quality backlinks still matter? Definitely!
Although search algorithms continue to evolve over time, they aren’t nearly as complex as they once were. Search engines like Google remain focused primarily on ranking websites based on their authority. Authority is determined through numerous factors, but one of them continues to be strong backlinks.
7.Content Optimization SEO Strategy
When writing content for SEO for new website, there are two types of on-page elements that may affect your search engine optimization (SEO): meta tags and on-page text. These elements provide a rich set of data points from which search engines can gauge your page’s relevance to a particular topic. The title, keywords and description meta tags allow users to quickly determine whether or not a website contains information relevant to their query. They should be used very carefully, as over-optimization can negatively impact user experience. However, this is a must strategy to do SEO for new sites as “content is the king”.
Optimizing your images using ALT tags allows search engines to catalogue images in addition to pages. Finally, including videos with keyword-rich titles, descriptions and embedded in useful pages will give search engines even more information about what you have available online.
You may like reading: 5 Effective Ways On How To Start SEO For Your Website [In 2022]
For SEO strategy examples suppose a search for how to cook shrimp could bring up an embedded video by Shrimp King Joe Smith on a specific cooking recipe featuring shrimp. This type of search is exactly what Google wants: easier, more accurate searches for its users. In fact, Google now accounts for over 70% of all search engine activity globally. If it doesn’t see your site and recognize it appropriately via these metadata fields, then it simply cannot index it—making it much harder to find!
Last Words on SEO for new Websites
SEO has advanced by leaps and bounds in recent years, and though it’s a challenging field, it can bring positive returns. You need to have a proper SEO plan for website before you start posting content on it. If you want your site to rank highly on search engines, we recommend using an SEO platform like Ahrefs or Moz Pro. These tools will help you identify your strengths and weaknesses as they relate to website SEO strategy and give you recommendations that are tailored specifically to your website.
But even if you don’t want to take that route, there are plenty of things you can do yourself—make sure your headers aren’t too long, make sure your URLs aren’t too long (try out bitly to shorten them), etc. Do these things right, and hopefully search engine optimization isn’t something you need a pro for anymore! We hope this list will help you to figure out the best SEO plan for your new project. And we hope we could give you some Advanced SEO strategy for your website to get organic traffic from SERPs. We wish you good luck with everything!
